Da Vinci Medical USA
The Situation
The company was operating on Wix, which limited performance and scalability as demand for their products continued to grow. While they were generating traffic and sales, their marketing lacked structure, shopping feeds were becoming unmanageable, customer data was fragmented, and the user experience was not optimized for conversions. Looking to scale, they turned to us to rebuild their foundation, streamline their systems, and create a more efficient path to growth.Our Services
Website
Facebook Ads
Google Ads
Email & SMS
Tracking
Reporting
Solution
First, we improved the brand’s conversion performance by redesigning and rebuilding the website on Shopify, creating a faster, more scalable, and user-friendly experience. Next, we established a clear path for customer acquisition by launching and optimizing paid channels, including Meta (Facebook & Instagram) and Google Ads. We also implemented CRM workflows focused on upselling, salesperson task creation, and real-time notifications, along with revenue-driven email campaigns designed to increase customer value and drive repeat purchases.Details
We designed and developed a new Shopify website for Da Vinci Medical, bringing their refreshed branding to life through a clean, professional interface built around UI/UX best practices and conversion optimization. The site features clear calls to action, intuitive navigation, and a polished aesthetic that speaks directly to clinics and biohackers alike—guiding visitors smoothly from discovery to purchase while reinforcing trust in the Da Vinci Medical brand at every step.
Leveraging Da Vinci Medical’s premium product visuals and clinical credibility, we developed dynamic video and static ad creative tailored to distinct audience segments across clinics and biohackers. Through a full-funnel strategy of precise targeting, educational content, and conversion-focused retargeting, we attracted, nurtured, and converted high-intent buyers—driving $1.77M in revenue on $165K in ad spend for a 10.7X ROAS and a +973% return on investment.
We took a phased approach to scale Da Vinci Medical from category awareness to high-intent conversions. Early efforts focused on building visibility within the clinic and biohacker space, then evolved into fully optimized Shopping campaigns where Da Vinci Medical consistently outperformed competing brands on both visibility and efficiency. As momentum built, we layered in branded Search to capture growing demand and transitioned core campaigns to Performance Max—balancing top-of-funnel exposure with conversion-driven precision. Backed by deep market insight and continuous optimization, this strategy delivered $5M in revenue on $424K in ad spend, achieving an 11.8X ROAS and a +1,079% return on investment.
We built a comprehensive email and SMS nurturing system to keep Da Vinci Medical consistently engaged with both clinic accounts and individual biohackers throughout the customer lifecycle. Core automations included a Welcome Series to introduce new subscribers to the brand and its product ecosystem, Abandoned Cart and Browse Abandonment flows to recover lost revenue, and Post-Purchase and Review Request sequences to drive repeat orders and build social proof. We layered in targeted one-off campaigns and SMS broadcasts—delivering product education, restock alerts, exclusive promotions, and personalized content—creating multiple meaningful touchpoints that reinforced Da Vinci Medical’s authority and kept the brand top of mind between purchases. This always-on system contributed $1.3M in attributed revenue, accounting for 10.4% of total revenue overall.
Year Over Year Results
$6.78M in Paid Advertising Revenue at 10X+ ROI
$1.3M Generated Through Email & SMS
Migration from Wix to Shopify
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